Detail for CIP Code 52.1404
Title: Digital Marketing.
Definition: A program that prepares individuals to develop a digital marketing plan and integrate marketing, advertising, sales, and logistics across physical and digital channels. Includes instruction in digital marketing, e-commerce, online consumer psychology, search engine optimization, social media marketing, and web analytics.
Action: New
Crosswalk
CIP Title or Definition Changed
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Action |
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52.1404 |
Digital Marketing. |
Illustrative Examples
- [Digital Innovation in Marketing]
