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CIP 2020

Detail for CIP Code 09.0903

Title: Advertising.

Definition: A program that focuses on the creation, execution, transmission, and evaluation of commercial messages in various media intended to promote and sell products, services, and brands; and that prepares individuals to function as advertising assistants, technicians, and managers. Includes instruction in advertising theory, marketing strategy, advertising design and production methods, campaign methods and techniques, media management, related principles of business management, and applicable technical and equipment skills. See also: 09.0900) Public Relations, Advertising, and Applied Communication., 50.0402) Commercial and Advertising Art.

Action: No Substantive Changes

Crosswalk
CIP Title or Definition Changed
CIP 2010 CIP 2020
Code Title Action Code Title
09.0903 Advertising. No substantive changes 09.0903 Advertising.
Illustrative Examples
  • None available
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