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CIP 2020

Detail for CIP Code 19.0905

Title: Apparel and Textile Marketing Management.

Definition: A program that focuses on marketing research and management as applied to the products and services of the apparel and textile industries. Includes instruction in applicable principles of textile and apparel design and manufacturing, sales and distribution systems, domestic and international market research, profitability, consumer research, and the design and implementation of marketing campaigns. See also: 52.1902) Fashion Merchandising.

Action: No Substantive Changes

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CIP Title or Definition Changed
CIP 2010 CIP 2020
Code Title Action Code Title
19.0905 Apparel and Textile Marketing Management. No substantive changes 19.0905 Apparel and Textile Marketing Management.
Illustrative Examples
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