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Classification of Instructional Programs (CIP 2000)
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50.0401 Design and Visual Communications, General.   A program in the applied visual arts that focuses on the general principles and techniques for effectively communicating ideas and information, and packaging products, in digital and other formats to business and consumer audiences, and that may prepare individuals in any of the applied art media.

 
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National Center for Education Statistics - http://nces.ed.gov
U.S. Department of Education